Ayata Celebrates Ten Years of Big Data Software

AYATA CELEBRATES 10 YEARS OF BIG DATA SOFTWARE, HELPING CUSTOMERS SEE AND SHAPE THE FUTURE WITH PRESCRIPTIVE ANALYTICS

AUSTIN, Texas – May 28, 2013 – Ayata, the inventor of prescriptive analytics software for big data, is celebrating its 10-year anniversary. Ayata started as a research laboratory for developing the third and final stage of big data analytics – prescriptive analytics. Since then, the company’s prescriptive analytics software has been used by major high-tech and energy customers such as Cisco, Microsoft, Dell, and Apache Corporation to manage sales, improve customer service, launch new products, streamline parts logistics and increase oil production.

Atanu BasuAyata Celebrates Ten Years of Big Data Software

Prescriptive Analytics And Big Data – Next Big Thing?

Predictive analytics tells you what will happen; prescriptive analytics tells you what to do about it.

Predictive analytics predates big data, of course, but the two complement each other nicely. According to Gartner, more than 30% of analytics projects by 2015 will provide insights based on structured and unstructured data.

Jeff BertolucciPrescriptive Analytics And Big Data – Next Big Thing?

ANALYTICS: Images & video – really big data

Sizing up the potential impact of prescriptive analytics driven by proliferation of images and video

The human brain simultaneously processes millions of images, movement, sound and other esoteric information from multiple sources. The brain is exceptionally efficient and effective in its capacity to prescribe and direct a course of action and eclipses any computing power available today. Smartphones now record and share images, audios and videos at an incredibly increasing rate, forcing our brains to process more.

Atanu BasuANALYTICS: Images & video – really big data