Big Data Analytics is evolving – from understanding the past (descriptive analytics = what happened; diagnostic analytics = why did it happen) to projecting the future (predictive analytics = what will happen) to seeing and improving the future (prescriptive analytics = what will happen, when, why, and how to make the most out of this predicted future). Ayata invented Prescriptive Analytics® software with hybrid data.
80% of the world’s data today is unstructured – videos, images, text, sounds. Our patented software processes hybrid data – a combination of structured (numbers) and unstructured data – to predict what will happen, when and why, and then prescribe how to take advantage of this predicted future without disrupting other priorities.
Ayata is the only software company in the world with fully functional Prescriptive Analytics® software (using hybrid data) and the associated intellectual property (patents and trademarks).