Customer Profile: Microsoft


When Microsoft launched its cloud-based Business Productivity Office Suite (BPOS), now known as Office 365, the company needed to better forecast customer adoption and likely impact on service requests.


Ayata collaborated closely with Microsoft on relevant historical data as well as external data sets to model the demand curve.


Ayata provided an immediate 30 basis point improvement in support forecast accuracy. We also identified and isolated unique customer characteristics to enable accurate prediction of specific customer service needs and behavior.

Atanu BasuCustomer Profile: Microsoft